Enjoy the webinar

In this webinar, David Sidler will explain how Verve Ventures, one of Europe's most active VCs, assesses Software-as-a-Service (SaaS) startups. We will delve into the most important metrics and how to interpret them correctly.

Topics of this webinar:

  • What does SaaS mean?
  • Why does it matter?
  • The key performance indicators of a SaaS startup: Annual Recurring Revenues and Monthly Recurring Revenues.
  • The key performance indicators of a SaaS startup: Customer Lifetime Value, Cost of Customer Acquisition, and Churn rate.